Exercise 4


        Steve Krug and Browsing the Web

    In this chapter, Steve Krug discusses how internet users do not actually read what they are seeing. Rather, they tend to scan for the information that they need to find at the moment. This all depends on how much time to user has to spend on the website. Also, there is no penalty for clicking on a website link. Krug mentions how there is always a back arrow button, something that is used frequently by web users. In reality, people do not actually know how the web works. Most users just want access to a search machine like Google. Website designers were shocked to find out that the majority of users believe that Google is the internet as a whole. Even though people don't really know the actual definition of a web browser, they are still able to use one, and that is all that matters. People just need to find information quickly, without considering what actually goes into making a browser the way it is. As a whole, his argument is that people do not spend time reading every bit of information on websites. Rather, they scan and pick out information that is of value to them without knowing what a browser really is.

    I visited the website Washington Post where I saw numerous political articles. There were also many articles on the tragedy that has been occurring in Florida as a result of Hurricane Irma. As Krug demonstrates in his chapter, I became one of those typical web users who click on articles and scan the text. On this particular visit, I was not in any hurry to find a certain fact or piece of information. Even without that pressure, I still found myself scanning the articles that I read. One of the articles that I read was pretty disturbing about a kidnapping. When reading this article, I actually found myself reading each word, but as it went on I started to scan for something positive in the article. It started to get worse as I read more, so I think I was trying to find some piece of information that would alleviate this negativity. When I clicked on an article that I was not interested in, I would use the back arrow to return to the main site. Everything that I observed myself doing while on this website, Krug mentioned in his chapter. I randomnly clicked on articles that I knew nothing about, hoping I would find something interesting. Also, I scanned most of what I read until I found information that was appealing to me.

    Krug makes a persuasive argument through his exemplifications and narration of his chapter about the reality of web users. Krug offers bullet points that highlight the decisions that people often make when on the internet. He uses the first person “we, and we’re” to make himself more responsive to the audience. As a result, web users can often relate to the points that Krug is trying to prove based on his research. Personally, I know that I related to a lot of the bullet points that were listed. I would compare myself to the facts that he stated, and found that most of them are applicable to how I search the web. Not only did he provide bullet points, but he also elaborated on each one. There was not one time while reading this article that I was unclear on the point that he was trying to make. As a result of using these rhetorical strategies, Krug makes a successful persuasive argument about how most web users do not actually understand the factors that go into surfing the web.